Creative leadership. Hands-on design.
Reneé McGarry
Designer | Marketer | Leader
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Email:
Location:
Jericho, Vermont
I’m a Vermont-based designer and creative leader with more than 20 years of experience across branding, websites, advertising, and print. I help businesses and community organizations translate their goals into clear, compelling visual communication, combining hands-on design with client collaboration and team leadership.
Selected Work
A selection of branding, website, and campaign projects that bring together my approach to design: understand the audience, clarify the message, and carry a consistent visual direction through every application.
Sage Haven Associates, LLC
Sage Haven Institute
Adaptive Parenting Solutions
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Isabelle's Lighting.com
Logo refresh & e-commerce website marketing
Brand and website marketing work for a lighting retailer serving homeowners and trade professionals
My role: Brand refresh, original favicon design, and website slide creation. The existing company logo was not my original design.
Able Disability Advocates
Logo refresh & website creation
Brand and website work for a disability lawyer serving New Hampshire, Vermont and Maine.
My role: Brand refresh and website creation using Wordpress. (Customer is no longer in business and website has been deleted.)
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Catalyst Church of Vermont
Branding, marketing and event production
As Catalyst’s volunteer Creative & Marketing Director, I oversee creative design and brand consistency across its Jericho and St. Johnsbury, Vermont locations. My role combines creative direction with hands-on execution, touching nearly every aspect of the church’s marketing, visual communications, and events.
My role: includes original logo designs, website creation and maintenance, promotional campaigns, social media content, presentations, print materials, mobile app assets, video, and multimedia production. I carry a consistent visual identity across these channels while adapting the design and messaging to each audience, program, and event.
I also help bring events from concept to completion through planning, budgeting, fundraising, theme development, décor, promotion, setup, and event-day support. This includes producing our annual four-day Falling Closer Marriage Retreat. On any given Sunday, you might also find me operating presentation visuals or troubleshooting the livestream, bringing the same care to the behind-the-scenes details as the finished design.
Catalyst Church of Vermont
Falling Closer Marriage Retreat
Since 2023, the Falling Closer Marriage Retreat has brought couples together for dedicated time to reconnect, strengthen their relationships, and grow in faith. This annual three-day Catalyst Church event combines a focus on marriage with opportunities for connection and community. This year the event format changed so I gave it a brand refresh and updated everything from a "Marriage Retreat" to "Marriage Moments".
As part of my volunteer Creative & Marketing Director role, I help bring the retreat to life from planning through event-day execution. My contributions span theme development, branding, promotional materials, budgeting, fundraising, décor, and hands-on production support, helping create a cohesive experience from the first invitation through the retreat itself.
Catalyst Church of Vermont
Annual Theme Branding: Equipped In 26
I developed the visual identity and created all artwork shown here for Catalyst Church of Vermont’s “Equipped in 26,” the mission theme guiding the church throughout 2026. The coordinated designs include logo variations, presentation backgrounds, motion graphics, and looping videos, establishing a consistent visual foundation for communications across both church locations.
The identity brings together gear imagery and color-coded messaging around four themes: Serve, Go, Endure, and Worship. I adapted these elements across static and animated formats, creating motion graphics in Adobe After Effects and editing looping videos in Adobe Premiere Pro to bring the theme to life on screen.
My role: Creative direction, visual identity development, graphic design, motion graphics, and video editing.
Leader | Designer | Editor | Digital Content Creator | Print, Mail & Packaging Expert
My foundation in print includes advertising design, magazine layout, and production. At FreePressMedia, I led a six-person production team and served as lead designer and direct client contact for key accounts. At Liquid Studio, I worked on layouts, advertisements, image adjustments, and production for Northern Woodlands and other publications.
I’ve worked a freelance side-hustle since 2004 while building a career in advertising, publishing, and automotive marketing. My experience includes leading a 15-person advertising account manager & production team at Cox Automotive since 2023.
I enjoy both sides of creative work: developing the design myself and helping others make it stronger. My approach combines clear communication, useful feedback, and attention to the details that carry a project through production and into a true brand.
Reneé McGarry
Work Experience
2004 to Present
Independent Designer
Reneé McGarry Designz
Create logos, websites, and marketing materials for businesses and community organizations, translating client needs into consistent visual communication. Projects include original identities and websites for Adaptive Parenting Solutions and Catalyst Church of Vermont, plus a brand refresh, original favicon, and website work for Isabelle’s Lighting. Maintain ongoing client relationships and creative support as their needs evolve.
November 2021 to May 2023
Marketing Account Manager
Cox Automotive | AMP powered by VinSolutions
Managed marketing strategy for more than 30 dealership clients, translating business goals into targeted campaigns. Developed concepts, messaging, creative briefs, and audience strategies across email, direct mail, and SMS. Served as the Design Team subject matter expert and presented campaign results and recommendations to clients, connecting creative decisions with business objectives.
June 2016 to November 2021
Senior Campaign Coordinator / Campaign Coordinator
Dealer.com | Cox Automotive
Created and maintained graphics, landing pages, and promotional content for more than 28 dealership websites, balancing brand standards, accuracy, and deadlines. Collaborated with creative, SEO, SEM, and account teams on integrated digital campaigns. Pioneered the HTML Specials pilot and helped establish its production workflow, while mentoring new hires on quality and best practices.
August 2009 to June 2016
Advertising Multimedia Production Supervisor
FreePressMedia | The Burlington Free Press
Led a six-person advertising production team while serving as lead designer and direct client contact for key accounts. Guided print, digital, and publication projects from concept through final production, coordinating designers, sales teams, clients, and vendors. Oversaw design quality, copy flow, preflight, budgets, and schedules, combining hands-on creative work with constructive feedback and team leadership.
April 2005 to January 2009
Mailing Customer Service Representative
Catamount Color | Formerly The Offset House
Managed bulk mailing projects from estimates and audience targeting through data preparation and production coordination. Worked with clients and production teams to deliver accurate, cost-effective mailings on deadline, building practical expertise in the details that connect print design with successful delivery.
July 2004 to October 2015
Production Assistant
Liquid Studio | Lisa Cadieux
Produced layouts and supported print production for Northern Woodlands magazine and other publications. Work included advertisement design, layout revisions, photo manipulation, and logo design assistance, developing a strong foundation in typography, visual hierarchy, and publication production.
May 2023 to Present
Supervisor, 1:1 Marketing
Cox Automotive | AMP powered by VinSolutions
Lead and mentor a distributed team delivering print, email, and SMS marketing for automotive dealerships nationwide. Set expectations for quality, workload, and deadlines while collaborating with Creative, Design, Product, and Operations. Coach team members, strengthen production workflows, and develop communications and training materials that help teams deliver clear, consistent work.
A Bit More About Me
Originally from New Mexico, I moved to Vermont after earning my associate’s degree in Business Graphics & Communications from Albuquerque Technical Vocational Institute, now Central New Mexico Community College. My career began in design and print production, where I developed an appreciation for typography, layout, and the details that make work successful. That foundation has grown into a creative practice spanning digital design, websites, email and SMS campaigns, video, motion graphics, and event planning and execution.
Throughout my career, I’ve enjoyed both creating the work and helping others do their best work. At FreePressMedia, publisher of The Burlington Free Press, I led a six-person advertising production team while serving as lead designer for key accounts. Today, I lead Marketing Account Managers and Operations Specialists at Cox Automotive, supporting coordinated print, email, and SMS marketing for dealerships across the country. These experiences have shaped how I approach creative projects: understand the goal, collaborate openly, offer useful feedback, and keep quality in focus from concept through delivery.
Alongside my professional roles, I’ve maintained an independent design practice since 2004. I also serve as volunteer Marketing Director and Creative Lead for Catalyst Church of Vermont, creating everything from branding and website content to sermon series graphics and event promotional videos. This ongoing work keeps me closely connected to the creative process and gives me room to explore new tools and ideas.
Vermont has now been home longer than New Mexico ever was. My husband and I are raising two almost-teenage boys, so life outside of work often revolves around sports practices, games, and keeping up with their busy schedules.
I’m looking for my next opportunity to contribute as a designer and creative leader on a collaborative team that cares about thoughtful, effective work. If my experience sounds like a fit, I’d love to connect and talk about what we could create together.
